This Privacy Policy describes how AlterEgo (operated by Individual Entrepreneur Asia Nikolaevna Zubareva, hereinafter — the Operator) collects, uses, and protects personal data of users of alteregojwl.com (the Site).

1. General

The Operator values privacy and ensures that all personal data is processed in accordance with Federal Law No. 152-FZ “On Personal Data”.
By using this Site, you consent to the collection and use of your personal data under this Policy.

2. Data We Collect

We may collect the following information:

• Name and surname
• Email address and phone number
• Delivery address
• Order and purchase history
• Cookies, IP address, browser, and device data

3. Purpose of Data Processing

Personal data is processed to:

• process and fulfill orders;
• communicate with users and provide support;
• send updates, promotions, or offers (with consent);
• analyze traffic and improve services.

You may unsubscribe from emails at any time by clicking Unsubscribe or contacting us at alterego.jwl@gmail.com.

4. Legal Basis for Processing

We process data based on:

• your explicit consent;
• the necessity to fulfill a contract (when placing an order);
• legitimate interests of the Operator (marketing, analytics, service improvement).

5. Data Storage and Security

Data is retained only as long as necessary to fulfill its purpose.
We apply legal, organizational, and technical safeguards to protect data from unauthorized access, alteration, or destruction.

6. Data Disclosure

Personal data is not shared with third parties except:

• when required by law;
• to fulfill orders (delivery services, payment systems, analytics platforms such as Yandex.Metrica, Google Analytics).

7. Cookies

We use cookies to ensure Site functionality, remember user preferences, and analyze traffic.
You may disable cookies in your browser; however, this may affect performance.

8. User Rights

You have the right to:

• access, correct, or delete your data;
• withdraw consent at any time by emailing alterego.jwl@gmail.com.

9. Governing Law

This Policy is governed by the laws of the Russian Federation.
Any disputes will be resolved in accordance with Russian law at the Operator’s registered location.

10. Updates

This Policy may be updated to reflect legislative or technical changes.
The current version is always available on this page.
Last updated: October 14, 2025.